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> <channel><title>Cement Marketing &#187; interactive marketing</title> <atom:link href="http://cementmarketing.com/tag/interactive-marketing/feed/" rel="self" type="application/rss+xml" /><link>http://cementmarketing.com</link> <description>Columbus SEO &#124; Columbus Social Media &#124; Columbus Web Design</description> <lastBuildDate>Fri, 11 May 2012 21:30:51 +0000</lastBuildDate> <language>en</language> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <generator>http://wordpress.org/?v=3.3.2</generator> <xhtml:meta xmlns:xhtml="http://www.w3.org/1999/xhtml" name="robots" content="noindex" /> <item><title>Its Been Such a Long Time</title><link>http://cementmarketing.com/its-been-such-a-long-time/</link> <comments>http://cementmarketing.com/its-been-such-a-long-time/#comments</comments> <pubDate>Fri, 14 Oct 2011 19:45:35 +0000</pubDate> <dc:creator>Matt</dc:creator> <category><![CDATA[Columbus Social Marketing]]></category> <category><![CDATA[Columbus Web Design]]></category> <category><![CDATA[Search Engine Marketing]]></category> <category><![CDATA[columbus ohio]]></category> <category><![CDATA[interactive marketing]]></category> <category><![CDATA[search marketing]]></category> <category><![CDATA[Social Marketing]]></category> <guid
isPermaLink="false">http://cementmarketing.com/?p=1696</guid> <description><![CDATA[OK, it hasn&#8217;t been that long since our last blog post. But maybe long enough for you to notice and think, &#8220;I really hope those guys didn&#8217;t forget they have a blog.&#8221; Trust us, we haven&#8217;t. We&#8217;ve been so busy planning new projects, launching websites, managing our search and social marketing clients and keeping up [...]]]></description> <content:encoded><![CDATA[<p>OK, it hasn&#8217;t been that long since our last blog post. But maybe long enough for you to notice and think, &#8220;I really hope those guys didn&#8217;t forget they have a blog.&#8221;<br
/> <span
id="more-1696"></span></p><p>Trust us, we haven&#8217;t.</p><p>We&#8217;ve been so busy planning new projects, <a
href="http://cementmarketing.com/web-design-development/" target="_blank">launching websites</a>, managing our <a
href="http://cementmarketing.com/seo/">search</a> and <a
href="http://cementmarketing.com/social-media/" target="_blank">social marketing</a> clients and keeping up with the day-to-day &#8212; more like hour-to-hour &#8212; <a
href="http://cementmarketing.com/turn-to-face-the-strange-facebooks-ch-ch-ch-changes/" target="_blank">changes in our industry</a> that this is the first opportunity we&#8217;ve had to sit down and show you all some signs of life.</p><p>Well, alive we are. And don&#8217;t let our workload fool you. We&#8217;re having a blast.</p><p>Just check out the <a
href="https://www.facebook.com/media/set/?set=a.281712115187479.73236.115858041772888&amp;type=1" target="_blank">photos from our teambuilding retreat in Athens County</a> last weekend.</p><p><a
rel="attachment wp-att-1697" href="http://cementmarketing.com/its-been-such-a-long-time/saraalaina-jpb/"><img
class="alignnone size-full wp-image-1697" title="Sara and Alaina - Cement Marketing" src="http://cementmarketing.com/wp-content/uploads/2011/10/saraalaina.jpb_.jpg" alt="Columbus Ohio Interactive Marketing" width="625" height="386" /></a></p><p>Not one frowning face to be found. (But that&#8217;s to be expected when sipping on delicious craft beer made at <a
href="http://jackieos.com/index.php" target="_blank">Jackie O&#8217;s Brew Pub</a>.)</p><p>We&#8217;ll be back at blogging on the reg soon, but if you ever do miss us, you can always follow Cement on <a
href="http://www.facebook.com/CementMarketing" target="_blank">Facebook</a> and <a
href="http://twitter.com/cementmarketing" target="_blank">Twitter</a>.</p><p>&nbsp;</p> ]]></content:encoded> <wfw:commentRss>http://cementmarketing.com/its-been-such-a-long-time/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>What Should We Get Google for Its Birthday?</title><link>http://cementmarketing.com/what-should-we-get-google-for-its-birthday/</link> <comments>http://cementmarketing.com/what-should-we-get-google-for-its-birthday/#comments</comments> <pubDate>Tue, 27 Sep 2011 18:01:32 +0000</pubDate> <dc:creator>Matt</dc:creator> <category><![CDATA[Search Engine Marketing]]></category> <category><![CDATA[Search Engine Optimization]]></category> <category><![CDATA[SEO Columbus]]></category> <category><![CDATA[columbus search engine marketing]]></category> <category><![CDATA[google birthday]]></category> <category><![CDATA[google+]]></category> <category><![CDATA[interactive marketing]]></category> <guid
isPermaLink="false">http://cementmarketing.com/?p=1621</guid> <description><![CDATA[Google is celebrating its 13th birthday today. But what do you get the search engine company that, literally, has everything? Google, we thought about making you a scrapbook filled with memories. But you already have Google Images. (Plus, only grandmas think photo albums make good gifts.) What about a party with some of your favorite [...]]]></description> <content:encoded><![CDATA[<p>Google is celebrating its 13th birthday today. But what do you get the search engine company that, literally, has everything?</p><p><span
id="more-1621"></span></p><p><a
rel="attachment wp-att-1665" href="http://cementmarketing.com/what-should-we-get-google-for-its-birthday/google-birthday-big-2/"><img
class="alignnone size-full wp-image-1665" title="Happy Brithday Google Doodle" src="http://cementmarketing.com/wp-content/uploads/2011/09/Google-Birthday-Big1.jpg" alt="SEM Columbus Ohio" width="588" height="345" /></a><br
/> Google, we thought about making you a scrapbook filled with memories. But you already have Google Images. (Plus, only grandmas think photo albums make good gifts.)</p><p>What about a party with some of your favorite friends and supporters? Hmm. Looks like you have that covered with <a
href="http://cementmarketing.com/how-to-use-google-and-why-you-should/" target="_blank">Google+</a>.</p><p>We were going to buy you a new car, but then we saw you already had this fancy ride.</p><p><a
rel="attachment wp-att-1645" href="http://cementmarketing.com/what-should-we-get-google-for-its-birthday/streetview/"><img
class="alignnone size-full wp-image-1645" title="Google Street View" src="http://cementmarketing.com/wp-content/uploads/2011/09/streetview.jpg" alt="Columbus Interactive Marketing" width="583" height="437" /></a></p><p>A phone? <a
href="http://www.google.com/chat/voice/#utm_campaign=en_US&amp;utm_medium=homepage&amp;utm_source=en_US-gizmo5" target="_blank">No</a>. A document creator? <a
href="http://docs.google.com/demo/edit?id=scADGvEv7RdwJACoyJeMZ-i14&amp;dt=document#document" target="_blank">No</a>. A new wallet? Definitely not. <a
href="http://www.google.com/wallet/" target="_blank">Yours is already the coolest</a>.</p><p>Ok, Googs. We give up.</p><p>Wait, wait. WAIT!</p><p>We have it. We know what you love the most, Google.</p><p>Here you go, dear friend. Enjoy your new <a
href="http://cementmarketing.com/spam-seo-farms/" target="_blank">Panda</a>.</p><p><a
rel="attachment wp-att-1652" href="http://cementmarketing.com/what-should-we-get-google-for-its-birthday/panda/"><img
class="alignnone size-full wp-image-1652" title="Google Panda" src="http://cementmarketing.com/wp-content/uploads/2011/09/panda.jpg" alt="SEO Columbus Ohio" width="640" height="484" /></a></p><h3>Happy 13th Birthday, Google!</h3><h2>What would you get Google for its birthday? Let us know in the comments.</h2><p>&nbsp;</p> ]]></content:encoded> <wfw:commentRss>http://cementmarketing.com/what-should-we-get-google-for-its-birthday/feed/</wfw:commentRss> <slash:comments>1</slash:comments> </item> <item><title>We Just Can&#8217;t Stop</title><link>http://cementmarketing.com/we-just-cant-stop/</link> <comments>http://cementmarketing.com/we-just-cant-stop/#comments</comments> <pubDate>Thu, 22 Sep 2011 17:51:56 +0000</pubDate> <dc:creator>Matt</dc:creator> <category><![CDATA[columbus seo]]></category> <category><![CDATA[Columbus Social Marketing]]></category> <category><![CDATA[Columbus Web Development]]></category> <category><![CDATA[columbus web development]]></category> <category><![CDATA[interactive marketing]]></category> <category><![CDATA[SEO Columbus]]></category> <category><![CDATA[wordpress development]]></category> <guid
isPermaLink="false">http://cementmarketing.com/?p=1493</guid> <description><![CDATA[The last few months were some of the busiest Cement Marketing has ever seen. So busy, in fact, we&#8217;re just now getting around to introducing our three newest hires: Sara, Megan and Eric. Click the jump to read more about these awesome new additions and how they contribute to our work culture and success as [...]]]></description> <content:encoded><![CDATA[<p>The last few months were some of the busiest Cement Marketing has ever seen. So busy, in fact, we&#8217;re just now getting around to introducing our three newest hires: Sara, Megan and Eric. Click the jump to read more about these awesome new additions and how they contribute to our work culture and success as a <a
href="http://cementmarketing.com/social-media/">Columbus search and social marketing</a> firm.<br
/> Now, without any further ado, introducing&#8230;</p><p><span
id="more-1493"></span></p><h3>Sara Bradley<br
/> Junior SEO Copywriter</h3><p><a
href="../wp-content/uploads/2010/07/SaraCopywriter2.jpg"><img
title="SaraCopywriter2" src="../wp-content/uploads/2010/07/SaraCopywriter2-1024x682.jpg" alt="" width="622" height="414" /></a></p><p>Sara Bradley, a recent graduate of The Ohio State University and writer for the Lantern, came to Cement as an intern. Her passion for all things interactive and ability to write quality content at the speed of light earned her a position as a Junior SEO Copywriter.</p><p>Sara&#8217;s also mom to a cute, little man named Jack. Follow her motherly escapades and thoughts on Twitter <a
href="http://twitter.com/sarabeen">@sarabeen</a>.</p><h3>Eric Katz<br
/> Lead Developer</h3><p><a
href="http://cementmarketing.com/we-just-cant-stop/erickatz-2/" rel="attachment wp-att-1526"><img
class="size-full wp-image-1526 alignnone" title="erickatz" src="http://cementmarketing.com/wp-content/uploads/2011/09/erickatz.jpg" alt="" width="472" height="622" /></a></p><p>Combine killer development skills, a taste for good rock music and a little hair gel, and you have Eric Katz, a developer with lethal coding prowess. Eric is one of Cement’s newest (and definitely our youngest) hire, fresh out of Arizona State University with a B.S. in Computer Information Systems from the W.P. Carey School of Business.</p><p>Don’t let Eric’s age fool you. He started playing with code while his classmates still thought Spongebob Squarepants was the bee’s knees. We’re excited to have Eric and he can already claim successes like the <a
href="http://cementmarketing.com/web-design-development/">Lifeline of Ohio mobile website</a> and having the best mohawk in the office.</p><h3>Megan Drews<br
/> Business Director</h3><p><a
href="http://cementmarketing.com/we-just-cant-stop/megandrews-2/" rel="attachment wp-att-1525"><img
class="size-full wp-image-1525 alignnone" title="megandrews" src="http://cementmarketing.com/wp-content/uploads/2011/09/megandrews.jpg" alt="" width="472" height="622" /></a></p><p>Every business needs someone to keep the kids in line and the new business flowing. Cement’s other newest hire Megan Drews is that someone and, with her proven track record managing sales for industry big boys like Stirling Ultracold and LeHigh Safety Shoes, we’re lucky to have her.</p><p>Megan hails from Athens County, but grew up in the Amish Country, which explains her knack for gardening. And her advanced German speaking skills should come in handy when it comes time to keep everyone on task. Achtung, baby.</p><h3>Did you see we&#8217;re also hiring for an <a
href="http://cementmarketing.com/were-hiring-project-managerdigital-strategist/">Account Director and Digital Strategist</a>? Send an email to <a
href="mailto:alaina@cementmarketing.com">alaina@cementmarketing.com</a> if you want to join our team.</h3> ]]></content:encoded> <wfw:commentRss>http://cementmarketing.com/we-just-cant-stop/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>The Social Media Rush isn&#039;t Really a Rush</title><link>http://cementmarketing.com/social-media/</link> <comments>http://cementmarketing.com/social-media/#comments</comments> <pubDate>Sat, 19 Dec 2009 13:07:58 +0000</pubDate> <dc:creator>brad</dc:creator> <category><![CDATA[Columbus Social Marketing]]></category> <category><![CDATA[Columbus Social Media]]></category> <category><![CDATA[Social Marketing]]></category> <category><![CDATA[Start Thinking]]></category> <category><![CDATA[building a brand]]></category> <category><![CDATA[columbus ohio]]></category> <category><![CDATA[interactive marketing]]></category> <category><![CDATA[relationship marketing]]></category> <category><![CDATA[search and social marketing]]></category> <category><![CDATA[seth godin]]></category> <category><![CDATA[what matters now]]></category> <guid
isPermaLink="false">http://www.cementmarketing.com/?p=199</guid> <description><![CDATA[What Matters Now, a collection of essays from Seth Godin, is incredibly inspiring and thought provoking. What Matters Now? Creating real solutions, not band aids. The trick is taking the time to make it happen - to find out what matters to you, to your company and to your brand.]]></description> <content:encoded><![CDATA[<p>Time, it seems, is something slipping away from all of us.</p><p>With our calendars constantly booked &#8211; far into the future &#8211; and our deadlines pressing, it&#8217;s easy to lose site of what really matters. </p><p>In our case &#8211; what matters is making a difference for the audiences our client&#8217;s touch. We do it by creating campaigns that move people into action, transform small businesses from being on the brink of bankruptcy to completely and far into the black or by giving a non-profit the tools they need to make the most of their online property.</p><p>And we also do it by moving at a very human pace.</p><p>We want every client&#8217;s social or search marketing campaign to fly but we know it&#8217;s a process that can&#8217;t be rushed. Building the foundation of your interactive marketing campaigns through search and social marketing takes an investment of time, resources and yes &#8211; dollars.</p><p>It seems ironic, doesn&#8217;t it? That social media &#8211; something so fast &#8211; would take so much time. </p><p>But unless you have one of the few instant viral sensations on your hands, building a fan base on Facebook and a following on Twitter take time. And not just weeks, but months. Building relationships is something you can not rush &#8211; not as a person and not as a brand.</p><p>And even though we&#8217;re constantly attached to our iPhones, our Twitter and our Facebook &#8211; we love to put it all away, turn it all off and just relax. Life is just so much better that way and so are our campaigns. </p><p>What will matter to you in 2010? </p><p>Find stellar advice on finding your own path in this world that is moving way too fast in Seth Godin&#8217;s new and entirely free eBook &#8211; <a
href="http://sethgodin.typepad.com/seths_blog/2009/12/what-matters-now-get-the-free-ebook.html" target="_blank">What Matters Now</a>.</p> ]]></content:encoded> <wfw:commentRss>http://cementmarketing.com/social-media/feed/</wfw:commentRss> <slash:comments>1</slash:comments> </item> </channel> </rss>
